Not sure you can blame the EU for this one. I too remember taking back my fizzy pop bottles to Percy Browns, to collect 10p per bottle.
Problem is it became cheaper and cheaper for companies to get glass bottles and most switched to even cheaper plastic ones anyway.
It cost more to recycle, so companies have no interest in recycling. That is why massive subsidies have to used, using cash stolen from the taxpayer. Cash that could have gone towards more productive things than propping up an inefficient industry.
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