I believe it to be a cynical attempt by the BBC to con the British Public into believing they really do care. It is generally believed that there will be a hung Parliament after the next election. A hung Parliament that could well see MP's from the 'fringe' Parties like the UKIP and BNP. If this is the case, the BBC could be in for a rough time from Parliament, with the possiblity that they (BBC) could lose the license fee, forcing them to compete with the Independent channels for advertising.
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