Quote:
Originally Posted by Eurosceptic Atlanticist
Nothing to stop traders not joining voluntary bodies (e.g. the ASA), nor is there anything to stop them lying to consumers without some sort of regulatory department.
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Lying and trading products to consumers is fraud. Fraudulent practices violate another's rights. People who use fraud for their own personal gain whilst harming others in the process should be punished. There is your incentive.
We should punish people or groups for the acts they commit, not for the acts they
might commit.